Three Matts and the Business Dream

Feb 26, 2024
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Once upon a time, in the picturesque land of Alberta, three distinct lives converged under the serendipitous banner of entrepreneurship. Three men named Matt embarked on a journey that would not only redefine their destinies but also weave a tale of coincidence, courage, and the Comox Valley.

The Matts

The first Matt, Matt E, had spent 15 years as a dedicated paramedic in Edmonton. The constant stress and the longing for change led him to explore a new path. Armed with determination, he delved into night business courses, yearning for the thrill of entrepreneurship. Fate intervened when he crossed paths with Ramon Ramirez, Partner at Chinook Business Advisory, eventually leading him to purchase Nufloors Comox Valley. "I looked at quite a few businesses and phoned lots of agents, and no one was like Ramon," Matt E reflected.

Matt S, the second protagonist, was an IT/Management Consultant from Calgary for the past two decades. During this time, he was also involved in a number of successful startups, which sparked the dream of venturing into full-time entrepreneurship. Looking for lifestyle change and to be closer to family, he took the plunge alongside his wife Sara, who are now the proud owners of Lavenders Blue, a landscaping company on northern Vancouver Island.

The third Mat spent the last five years serving in the military, until his recent departure two years ago. During that time, he honed extensive mechanical knowledge. After leaving the armed forces, he transitioned into the role of a heavy-duty mechanic in Alberta. Influenced by the entrepreneurial spirit of his wife's parents, Matt began contemplating the idea of being his own boss.

Fortuitously, an opportunity aligned with his aspirations when a Jiffy Lube franchise in Courtenay, on the island where his family originates, became available for sale. Seizing the chance, he collaborated with his father-in-law (who has previously bought another business through Chinook) to make the acquisition. Matt's distinctive journey serves as an illustration of the diverse paths that can lead individuals to the realm of business ownership.

As we unfold this narrative, it becomes clear that these three Matts were not merely recipients of fate's whimsy but active architects of their destinies. Their stories stand as a testament to the idea that one decision can transform the trajectory of one's life. All of these deals closed within months of each other, and all within 50 km. The Matts have now been entrepreneurs for nearly a year, and all 3, along with Ramon, stay in touch, supporting each other in their journeys.

An Intermediaries Role

Behind the scenes, Ramon emerged as a pivotal figure in this tale. Serving as more than a business intermediary, he wore multiple hats, extending his support beyond purchase and sale transactions. Ramon, also a mortgage broker, played a crucial role in helping some of his clients make the leap to Vancouver Island. His connections with the local businesses and organizations further contributed to the growth of businesses and the integration of newcomers into the community.

To celebrate this journey, Ramon organized a gathering at the Comox Chamber Business Awards event, reserving a table for the three Matts and their families. It was a moment of camaraderie and shared triumph, highlighting the significance of community in the world of business.


In conclusion, the story of the three Matts is not merely a sequence of chance encounters; it's a testament to the transformative power of seizing opportunities. Buying or selling a business is a life event that requires guidance and support. Ramon's unwavering commitment to his role as an intermediary has not only facilitated transactions but also nurtured dreams and community growth.

As you reflect on this tale, remember that you, too, are just one decision away from living your dream. Whether it's a career change, entrepreneurial pursuit, or a leap into the unknown, the story of the three Matts beckons as a reminder that destiny favours the brave.